a new creative
ECOSYSTEM
A SOCIAL HOUSE FOR CREATIVITY
A hub for both emerging and established artists to connect, collaborate, and inspire.
Our mission is to build a vibrant community where art is not just shared but experienced, fostering the next generation of creatives and ensuring the arts remain an integral part of our culture.
WHAT WE DO
Create The Switch is a living creative system — one that flows, feeds itself, and creates lasting cultural impact through movement, collaboration and intention.
At the heart of our ecosystem are three interdependent currents:
-
Our creative direction, design, and branding work is at the heart of how we shape culture.
In this current, we build powerful visual identities, websites, and digital content that help brands and artists amplify their message, engage their audiences, and leave a lasting impact.
The work we produce is not just aesthetically engaging but also strategically positioned to elevate culture and build stronger communities.
-
Through curated events and live experiences, this current activates spaces for connection, collaboration, and cultural exchange.
We create immersive experiences, from performances to workshops that bring people together in meaningful ways.
These events not only showcase talent but also build networks, forge lasting relationships, and create a sense of belonging for participants.
-
This current is dedicated to the next generation of creatives — particularly those from underserved and underrepresented backgrounds.
Through mentorship, access to opportunities, training, and development programmes, we ensure that young talent has the tools, support, and pathways to succeed in the arts.
JUICEBOX JAM 2025
We threw a Sunday day party, bringing together artists and encouraging them to unleash their inner child. It a collision of music, movement, and magic, with elements of live music, DJ sets and freestyle dance performances.
MEET THE TEAM
-
Co-Founder/Director of Pathways
A multi-hyphenate creative with experience from BD to Advertising in multiple industries, she takes on the role of helping artists create their personal brand strategy.
She is also working on the CTS artistry mentorship programme for Summer 2026.
Favourite artforms: Movement and Photography/Videography
-
Director of Live Experiences
“Community over competition” - that is a core value which Gabby lives by. Her knack for curating bespoke and cultural events is a testament to this way of thinking.
With professional experience in running mid to large size events including film premieres and influencer activations, Gabby heads up the events branch of CTS, combining her expertise in events coordination with her genuine love of bringing people together.
Favourite artforms: Live music/DJing and writing
-
Creative Lead & Visual Strategist
With a background in interior and product design, Tzi handles the creative agendas of our team. She works on rebrands for creatives within the community to help them find their voice.